Because...

advertising to today's multi-cultural markets requires a marketing strategy designed exclusively for the multi-cultural consumer. We provide solutions to your important business goals by

• Selling your goods and service to our growing markets and
• Reaching new customers for you.

 
The Denver Urban Spectrum has proved to be an effective advertising vehicle. We target and reach prospective customers with messages that tell them about your businesses, activities, products and services, and the benefits of doing business with you.

Barriers to multi-cultural development are coming down. Ethnic populations, standard of living, and purchasing power are growing in absolute terms. If you don't already know, find out what the Denver Urban Spectrum can do for you. Use the Denver Urban Spectrum, Colorado's premier community-based, multi-cultural newspaper, to build your business and meet the growing demands of ethnic consumers.

The Denver Urban Spectrum is a free, monthly publication dedicated to Denver's multi-cultural interests. Our distribution of 25,000 papers attracts 60,000 readers every month. Our newest demographic survey indicates that Denver Urban Spectrum readers are predominately African-American and Latino-American adults with annual household incomes over $38,000.
 
The Denver Urban Spectrum's high-quality and thought-provoking format has made the paper the most consistently sought after ethnic publication in the state — therefore one of the most effective for its advertisers. In addition to our regular format, the Denver Urban Spectrum features promotions and contests to keep reader interest strong and to add value to your advertising dollars. Additionally, our advertisers benefit from our high visibility and acceptance from the general public. The amount of time and energy we spend in community involvement and sponsoring community events pays off for everybody associated with the Denver Urban Spectrum.
 
When you advertise your business, you will attract the attention of a diverse and monied population and gain the opportunity to tap into a new segment of customers. How? By advertising to the ethnic community in Colorado's No. 1 multi-cultural publication...
 

...the Denver Urban Spectrum.